Alex grew up in Carlsbad, California, facing significant hardships, including losing his father to cancer when he was nine years old. His upbringing and personal struggles would later influence his songwriting, often touching on themes of loss, resilience, and self-discovery.
Warren began posting skateboarding and comedic videos on YouTube in 2015 but saw explosive growth after joining TikTok in 2019. His relatable humor, POV-style skits, and collaborations with other creators (especially as a founding member of The Hype House) helped him amass millions of followers.
On YouTube, he is known for high-energy vlogs, pranks, and personal storytelling, often featuring his friends and girlfriend, fellow influencer Kouvr Annon.
Alex shifted into music in 2021, debuting with emotional, piano-driven ballads that contrast with his comedic content. His songs often explore personal pain and healing.
Notable tracks include:
In 2023, he signed with Atlantic Records/Elektra Entertainment, positioning himself for a full-scale music career.